The field of sales promotion has undergone a sea change since we came out with our first handbook 50 years ago and we’ve kept up with the times. 37 chapters divided under 5 parts — Planning, Techniques, Strategies, and Issues — and you’ll be ready to chalk out sales promotion campaigns for any product in any industry. And each of these chapters has been written by the best in the industry so you can rest assured that you are in good hands.

The 30th Edition of the Survey, just as the 29th edition was, is a goldmine of up-to-date, rare-to-find information that will present a complete picture of today’s sales professional. Compilation by Christen P. Heide, an authority on sales compensation and sales force management who has appeared in publications such as Advertising Age and Marketing News, this is a must-have if you’re in any way related to the sales industry.

This is December, there are lots of discounts and free offers. Now we can see several Google Play Android apps developers reduce their apps prices. Some of them offer 65% and 75% discounts. There's no offcial announcement from the Google.