Even as the economic picture improves, consumers remain cautious about spending, including in terms of the pet products they buy. Having lived up to its “recession-resistant” reputation once again, the business therefore continues to face challenges that have retailers, marketers and product developers relying more heavily than ever before on the all-important notion of pets as family.
Read more » Pet Supplies and Pet Care Products in the U.S., 8th Edition
Pet Supplies and Pet Care Products in the U.S., 8th Edition
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Are There Pets In Your Pet's Food?
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Pets in Your Pet’s Food?
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Frugal Guide to Pet Care
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Pet care items are one of the fastest growing markets in the United States. Every year we spend billions of dollar on items for our pets, and why? Well, to show them that we love them of course.
Read more » Frugal Guide to Pet Care
Senior, Weight Management and Special Needs Pet Products in the U.S
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Although senior, weight management and special needs (SWM) products for pets have been around for many years, they have yet to achieve a level of market penetration commensurate with the proportion of senior and overweight pets, and in the current market climate these segments appear to be ripe for significantly greater development. Along with the intense health and “premiumization” focuses in the pet market overall, key market drivers include the growing numbers of “qualified” pets. According to the American Veterinary Medical Association, the percentage of the U.S.
Read more » Senior, Weight Management and Special Needs Pet Products in the U.SAll Our News
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