Stories similar to Mobile Value Added Service (VAS) Markets, Applications, and Opportunities:

Mobile VAS Markets, Applications, and Opportunities 2 weeks 1 day ago

Mobile Value-added Service (VAS) applications represent a key aspect to the ongoing success of mobile network operators and everyone in the mobile communications value chain. With core services, such as bear voice and data communications becoming commodity offerings, wireless service providers are dependent on VAS applications to drive additional revenue and improved margins.

Global Mobile Games, Apps & Social Networking - Trends & Forecasts 1 year 5 days ago

The telecom operators are increasing dependent upon their Value Added Services (VAS) to offset the decline in revenue from their legacy voice services. The VAS services can be classified into basically 2 categories namely, Traditional Voice services which includes Ringtones, SMSs and the Modern Day voice services which is mainly dependent on the data connectivity service modes like WAP, GPRS, MMS etc. The current popular services which are attracting maximum mobile user base include Mobile Gaming, Social Network Sites and Mobile Applications.

Mobile Value-added Services (VAS) in 4G: Market Analysis and Forecasts for LTE-based VAS 2013 - 2018 2 weeks 4 days ago

In the pre-LTE marketplace, the biggest mobile value-added services (VAS) are mobile apps and mobile advertising. This does not change simply with the introduction of LTE, as there will only be roughly 184 million LTE subscribers globally against 7.2 billion subs overall by year end 2013. A transformation will occur over a period of years in which certain key mobile VAS applications will establish a sustainable market position for the network operators.

Global Mobile Games, Apps & Social Networking 47 weeks 6 days ago

The telecom operators are increasing dependent upon their Value Added Services (VAS) to offset the decline in revenue from their legacy voice services. The VAS services can be classified into basically 2 categories namely, Traditional Voice services which includes Ringtones, SMSs and the Modern Day voice services which is mainly dependent on the data connectivity service modes like WAP, GPRS, MMS etc. The current popular services which are attracting maximum mobile user base include Mobile Gaming, Social Network Sites and Mobile Applications.

Mobile Marketing & Advertising 2013 1 week 6 days ago

No longer a niche value-added service (VAS), mobile marketing and advertising is now a mainstream service offering. As is the case with many VAS applications, there is an interdependency between the mobile operator and various third parties including media companies, advertisers, portals, content providers, brands, and various other intermediaries.